RH Amar lands jerky and biltong brands12th August 2019
RH Amar has teamed up with New World Foods to bring the UK’s leading jerky and biltong to our customers in the wholesale, impulse, convenience and foodservice channels. Here’s a little more about the brands we’re working with:
Kings Elite Snacks – the UK’s No.1 jerky and biltong brand, it was forged in the fires of international sport by four England rugby-playing brothers with a desire to be the best. Tender, high protein meat snacks which are free from artificial preservatives, flavour enhancers, colourants or MSG. With a softer texture and milder flavoured product, the taste profile is designed to appeal to new users.
Cruga – the UK’s No.2 biltong brand, made to an authentic South African recipe. Supported by an award-winning pack redesign in 2018, the products are all hand prepared, high in protein, low in sugar, no added MSG and using only British and Irish beef.
Wild West – the UK’s No.2 jerky brand, founded in 2000, it is Europe’s longest established jerky. The USA-centric taste, texture and imagery links back to the historical roots of jerky. All Wild West snacks are high in protein, low in fat, gluten free, prepared by hand and with no added MSG.
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It is Salt Awareness Week and our Brand Partner LoSalt is supporting Action on Salt in urging the food industry to ‘Shake The Salt Habit’.